vanessaruiz

Product Designer • UX/UI • Brand Experience • Growth-Driven

Hola there! 👋 I’m Vanessa.

A Product Designer who’s passionate about solving problems through design, strategy, and a dash of creativity. Originally from Barcelona, now calling Sydney home, I’ve spent over a decade designing user-first experiences that don’t just look great—they help businesses grow and thrive.

Featured Work

What I Do

I help startups and businesses turn ideas into high-performing digital products. Think of me as part designer, part problem-solver, part strategist (and a tiny bit of a mind reader).
🕵️‍♀️ UX Research & Prototyping – I love diving into user behaviour and figuring out what makes them tick. It’s like being a detective, but instead of solving crimes, I’m solving design challenges. 📊 Product Strategy – I align design with business goals, because a pretty interface means nothing if it doesn’t drive results. 🎨 UX/UI Design – I create experiences that are not just intuitive, but enjoyable—because let’s be honest, nobody has time for frustrating interfaces. 📌 Design Systems & Branding – I keep things consistent and visually spot-on, so brands can shine across every touchpoint. 📣 Marketing Design – I design visuals that don’t just sit there looking pretty—they grab attention and drive engagement.

🚀 [Explore My Work]